Define How the CMO Should Align + Combine in the C-Suite: The CMO as a Force Multiplier and Functional Integrator Across the Enterprise
Date & Time:
Monday, December 7, 3:45 PM
Scott Yancey @scottwyancey
CEO & Founder
Scott Yancey is the CEO of Cloudwords, a cloud-based translation automation platform. Recognizing a need to speed and simplify the process of content localization, Scott co-founded Cloudwords to help companies accelerate content globalization at scale, aiming to reduce the cost, complexity and turnaround time required for the localization of all content for multilingual audiences. Prior to Cloudwords, he was a core developer and key architect on the Salesforce platform and applications. His technical leadership and expertise helped grow salesforce.com from 2,000 customers to an industry titan with 77,000 customers and $1.5 billion in annual revenue. His experience on the R&D frontlines during both the earliest and most explosive growth phases of salesforce.com forged a unique set of technical skills, best practices and historical knowledge. Yancey's roles included architecting and delivering mission critical areas of the salesforce.com service and he provided technical leadership at both the team and organizational level. He has nine patents pending from his tenure at salesforce.com. Scott graduated cum laude from Santa Clara University in 1999 with a degree in Psychology with an emphasis in Neuroscience. Prior to joining salesforce.com in 2001 Scott performed functional MRI research for a Neuroscience lab at New York University.