CMO Summit 2015
TO LEARN ABOUT CMO COUNCIL EVENTS & PROGRAMS,
CONTACT BRYAN DE ROSE (bderose@cmocouncil.org)

READING ROOM

PRE-SUMMIT WEBCAST: NAPA

CMO Rising: Reshaping The Role
Napa - On-Demand Webcast

To get an inside look into the CMO Council’s upcoming CMO Summit in Napa, please view our one-hour, on-demand webcast that explores key Summit topics and how the role of the CMO must be reshaped in order for the CMO to rise as a true business leader. Some of the broad areas we explored were: The biggest shifts in the CMO role during the past five years and what has most impacted the CMO role: talent, technology or transformation of the business and the customer?

WATCH IT ON DEMAND HERE >

RECOMMENDED REPORTS

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VIDEO

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Jeffrey Hayzlett, Primetime TV/Radio Host & Chairman, C-Suite Network

Global business celebrity, best-selling author and CMO Council Advisory Board Member Jeffrey Hayzlett invites you to join us in Napa Valley, California this December 7th and 8th as we delve into what it takes to succeed in the C-Suite and how to be relentless.

RECOMMENDED BOOKS

CMO COUNCIL AMAZON STORE >

First Globals Understanding, Managing, & Unleashing the Potential of Our Millennial Generation | CMO Summit Asian Brand Strategy | CMO Summit

SUMMIT RECAP

The CMO Council is offering unlimited access for a single user to the 2015-2016 CMO Summit Video Library for $199 USD. The library contains un-edited views of all general session keynotes, panel discussions, as well as the culmination and output of the CMO Summit’s working group sessions that tackled issues ranging from reshaping the role of the CMO to redefining the core KPIs and impact metrics used at the executive level.